A Little Thank You, Every Time You Visit

One good thing leads to another at GAIL’s. With our new loyalty app, you can get more of what you love. Get rewarded every time you visit your local bakery.

Scan to download on mobile

How it Works

To collect loyalty stamps, simply scan the app’s QR code at the till scanner in-bakery, or place orders online or with the app as usual. Stamps will be automatically applied to your account.


the app's QR code with every visit


up to 9 digital stamps in your app


more than £20 and we'll give you an extra stamp


a barista-made drink or a loaf of bread on us

Once you’ve collected 9 stamps, you will receive an email notification, and a new voucher with a different QR code will appear in your app. To redeem your treat, simply pop in to your preferred bakery and order as usual, scanning the QR code in the same way.

Let us show you around


Easily collect loyalty stamps in-bakery and online:

In-bakery: A unique QR code will be displayed within your app. Simply scan this code on the till’s barcode scanner and your stamps will be awarded automatically. Within a few minutes, an updated digital stamp card will be visible in the app (this can take up to 15 minutes).

Online: For online transactions, your digital stamp card will update automatically, without requiring any codes to be entered.

Scan to download on mobile

More of What You Love

  • Get a barista-made drink or a loaf of bread on us with each full stamp card
  • Enjoy a sweet treat from the Baker’s Table during your birthday month
  • Be the first to know about new product launches and exclusive events
  • Receive personalised offers and rewards just for you

Your order is Ready

Any of our baking can be ready and waiting, with Click & Collect on our new app. From cinnamon buns to sandwiches, reserve your favourites online and we’ll have your order bagged and ready to go in as little as 10 minutes. Perfect for picking up alongside your morning coffee.

Orders can also be scheduled in advance. For when afternoons are not complete without something sweet. And weekends wouldn’t be weekends without a full bread bin.


Can I collect stamps or redeem rewards when ordering online?

Absolutely, you can collect stamps when ordering online. The best way to do this is by placing your order via the GAIL’s app. Your digital stamp card will update automatically, without requiring any codes to be entered.

Rewards are redeemable in-bakery only. The perfect excuse to pop into your neighbourhood GAIL’s and say hello.

When do rewards expire?

You will have two months to redeem standard rewards before they expire. We may sometimes add on extra rewards as a little ‘thank you’ from us that have a different expiry date, but don’t worry, this will be clearly visible in your account.

Which items are included in the rewards?

Once you’ve collected 9 stamps, you can enjoy a loaf of bread or barista-made drink on us. This includes all loaves (excluding 2kg) and drinks made by a barista – from coffee and tea to hot chocolate and chai.

I visited twice today, why didn’t I receive two stamps?

There is a limit of two stamps in every 30-minute period – one for shops of less than £20, and two for anything more. If your second visit was 30 minutes or more after your first visit, you should have received another stamp.

What’s happening with the old loyalty programme?

We’ll no longer accept paper loyalty cards from September 1st, 2023. If you have any questions about redeeming yours, please speak to our team.

What is the birthday reward?

During your birthday month, you will receive a voucher for a treat of your choice from our Morning Goods range. Choose from delectable classics including Croissants, Cinnamon Buns and Pain Aux Raisins.

Please view the full list of frequently asked questions here. If you still can’t find the answers your looking for? Contact us and we will answer as soon as is possible.

For full terms and conditions, please click here