Celebrating the spirit of Sundays with Desmond & Dempsey.

Lionel Ritchie got it right. Sunday mornings are for taking things slowly, easing into the day with good coffee and your favourite breakfast – warm croissants with butter and jam, French toast drizzled with maple syrup, eggs on toasted English muffins – and sipping, strolling and reading your day away. And whether you want to lounge in your pyjamas all day, or dress up to see friends and family, a morning trip to your local bakery is a must. Scruffy or smart, anything goes on Sunday. No expectations, no judgements. Just breakfast.

To celebrate the spirit of Sundays, we’ve collaborated with pyjama masters Desmond & Dempsey to create a limited-edition apron and tea towel with an exclusive hand-painted print inspired by GAIL’s: baking, coffee, craft and our mutual love of mornings. For D&D founders Molly and Joel, it started with a fondness for our ham and cheese croissant – flaky and filled with rich béchamel sauce, honey-glazed ham and Gruyère cheese – and turned into a Sunday routine. Their morning isn’t complete without a trip to their local GAIL’s and so we’ve worked together to bring their pyjama prints to the kitchen and celebrate the slow morning rituals that make Sundays special.

Available to buy from our bakeries and online, the stylish print and soft cotton make these culinary essentials perfect for pottering in the kitchen, or cooking up a storm for friends and family. And to keep every day feeling like Sunday, the print will also be featured in all of our bakeries, and will even take over the facade of our Portobello Road bakery.


Fancy winning a year’s worth of D&D pyjamas and GAIL’s bread?

To celebrate our collaboration with Desmond & Dempsey we’re giving you the chance to win a year’s worth of your favourite GAIL’s bread and D&D PJs. Enter here, T&C apply.

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